VANVIOR brand partnerships
Your brand’s next market:
TikTok Shop U.S.
VANVIOR is a curation-led commerce partner for Korean skincare brands entering TikTok Shop U.S. We start with wholesale purchasing, then handle U.S.-ready listings, short-form content, creator collaborations, store operations and reporting — as one team.
Why TikTok Shop U.S.
Where skincare is
discovered now.
Short-form video has changed how Americans find beauty. We built VANVIOR for that reality — with a team in Korea that knows the products first-hand.
Discovery becomes purchase
On TikTok Shop, people buy straight from the video they are watching. It suits skincare, where texture and finish sell the product.
A stage built for K-beauty
Korean brands have steadily grown their presence in U.S. TikTok Shop beauty, and American shoppers keep looking for the next Korean name.
Trust, through creators
U.S. shoppers trust honest creator reviews more than ads. Through the affiliate program, your brand’s story is told in local voices.
What we do
One team,
end to end.
You focus on making great products. We take care of everything it takes to sell them on TikTok Shop U.S.
Wholesale purchase & inventory
We buy directly from brands or their authorized distributors and run the inventory, aiming for steady, predictable purchase orders.
U.S. localization
English product names, detail pages and how-to copy written for American shoppers. Labeling and MoCRA requirements are reviewed together with the brand.
Short-form content
In-house production of texture, routine and demo videos, with several versions per product from our own shooting and generative video pipeline.
Creators & affiliates
Sampling U.S. creators through the TikTok Shop affiliate program to grow reviews and shoppable content around your products.
Store operations & LIVE
Listings, promotions and LIVE shopping, run by our team and improved every week with the data.
Reporting in Korean
Regular sales, inventory and content reports shared with your team in Korean.
Brand protection
Four principles that
protect your brand.
Authentic stock only
We sell only products secured from the brand or its authorized distribution channels.
Price discipline
We follow the pricing policy (MAP) agreed with each brand and never erode brand value with uncontrolled discounting.
Accurate claims
Product claims and brand assets follow your brand guidelines and U.S. regulations. No exaggerated advertising.
Open communication
Sales and inventory are shared regularly, and issues are raised the moment they appear.
Partnership models
Ways to
work together.
Most partnerships start with wholesale purchasing. Campaigns and content collaborations can be added as we grow together.
Core model
Wholesale purchase
VANVIOR purchases your products and sells them on TikTok Shop U.S. Minimum order quantities, supply prices and payment and logistics terms are agreed brand by brand.
- Start with a test order, scale with sales data
- Inventory and fulfilment handled by VANVIOR
- Pricing policy (MAP) agreed in advance
Campaigns
Co-launch campaigns
New launches, seasonal promotions and creator seeding, planned together with your team. Costs and roles are set per campaign.
- Shared launch timeline
- Creator sampling plan
- LIVE shopping slots
Content
Content collaboration
We adapt your existing imagery and video to U.S. short-form formats and create new content with you.
- English copy and captions
- Short-form package per product
- Review against your brand guidelines
How it works
From proposal
to launch.
Proposal
Introduce your brand and products through the form below or by email.
Product & compliance review
We review specifications, the full ingredient list and U.S. requirements such as labeling and MoCRA together.
Terms & first order
Supply price, quantities, payment and logistics are agreed, and the first purchase order is placed.
Content & launch
Detail pages and short-form content are produced, and the product launches with creators.
Reporting & reorders
Performance is shared regularly, and reorders and next campaigns are planned from the data.
Who we work with
Brands we are
looking for.
- Skincare brands planned and made in Korea
- Clear ingredient and product stories
- Textures and packaging that shine on video
- Willingness to prepare for U.S. requirements together
- Reliable supply and responsive communication
What to send
Documents for
our review.
- Company or brand deck
- Product listName, size, barcode, supply price range
- Full ingredient listEnglish INCI
- Specifications and English labelsIf available
- U.S. export history and FDA (MoCRA) statusIf applicable
- Current overseas distributionEspecially in the U.S.
You don’t need everything ready. Send what you have and we will take it from there.
FAQ for brands
Questions brands
ask us.
We already have a U.S. distributor. Can we still propose?
Yes. We review channels and product scope together so that we complement, rather than conflict with, your existing distribution.
Is there a minimum order quantity?
It depends on the product and category. We prefer to start with a test-sized first order and scale up based on sales data.
Who prepares U.S. requirements such as MoCRA and labeling?
We confirm the requirements for each product together and agree who handles what. VANVIOR supports the review of English labeling and listing copy.
How are prices managed?
We follow the pricing policy agreed with the brand. Discounts and promotions are agreed in advance.
What are the payment terms?
Payment terms are agreed with each brand, and the schedule and method are set out in the contract once an order is confirmed.
Can brands without overseas experience apply?
Yes. We guide first-time exporters through each step of the process.
How will we hear back?
After reviewing your proposal, a member of our partnerships team will contact you directly. You can also email vanviorbeauty@gmail.com.
Propose a partnership
Tell us about
your brand.
Share your brand and hero products. Brand decks and product files are welcome by email.